Marketers are leveraging their BNPA win

The BNPA team is continuously searching for new and innovative ways to benefit our registered marketers, our respective partners as well as consumers.

Most winning companies share the same interest in wanting to leverage their award win with many having explored the integration of the Best New Product Awards logo on:

Exclusive Opportunties

BrandSpark and program partner Better Homes and Gardens are able to provide exclusive offerings made available only to Best New Product Awards winners. We will work closely with you and your team to find ways to provide the greatest product lift, and encourage agencies to participate in the dialogue along with us.

Claim

Companies choosing to use the BNPA logo in their marketing materials will be required to add the following the legal copy:

Voted Best New <Category Name> in the 2010 Better Homes and Gardens Best New Product Awards*

* Based on a national study conducted by BrandSpark International among 50,000 shoppers . Winners are chosen using consumer appeal and repurchase intent measures proprietary to BrandSpark International. Winners are based on the highest numerical scores, and not necessarily on statistical significance. For more information visit www.BestNewProductAwards.biz

Or a shortened version:

*Based on a national study conducted by BrandSpark International among 50,000 shoppers. For more information visit www.BestNewProductAwards.biz